01 — Question
Can a name be both a place and a direction?
Next 26Kreuzberg
- Field
- Digital experience
- Disciplines
- User research, UX/UI, Website, User testing
- Visible work
- A logo of chrome letters, red numerals and a handwritten Kreuzberg signature.
- Colours
- #4F4E4E#4f4e4e
- #262626#262626
- #B1A3A7#b1a3a7
02 — Idea
The X in “Next” turns into an arrow pointing to the next step.
03 — System
An interface shaped by research and testing, designed as the digital continuation of the same mark.
04 — Value
A consistent language, recognisable on every screen the brand touches.
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40 Saints